The UConn primary color palette includes: navy blue, white, and grey as shown below. A more detailed color guide is also available for your reference.
Navy Blue
Pantone:289
CMYK:100 / 76 / 12 / 70
RGB:0 / 14 / 47
Web:#000E2F
White
Opaque White
CMYK:0 / 0 / 0 / 0
RGB:255 / 255 / 255
Web:#FFFFFF
Grey
Pantone:430
CMYK:33 / 18 / 13 / 40
RGB:124 / 135 / 142
Web:#7c878e
Note: PANTONE and all other Pantone trademarks are the property of Pantone LLC.
When wordmarks are displayed using special print and/or fabrication techniques such as embossing or engraving, colors other than the official colors may be necessary. These colors should be the result of the requirements of the technique and they should be natural, neutral, and compatible with the official identity (e.g., silver, gold, wood grain).
Suggested Complementary Colors
Dark Red
CMYK:0 / 100 / 90 / 30
RGB:138 / 33 / 33
Web:#8A2121
Purple
CMYK:75 / 90 / 0 / 0
RGB:86 / 54 / 128
Web:#563680
Orange Gold
CMYK:7 / 38 / 100 / 0
RGB:206 / 149 / 46
Web:#CE952E
Green
CMYK:35 / 0 / 100 / 30
RGB:124 / 142 / 49
Web:#7C8E31
Teal Blue
CMYK:50 / 8 / 10 / 0
RGB:132 / 179 / 204
Web:#85B3CC
Gold
CMYK:32 / 30 / 74 / 5
RGB:154 / 142 / 87
Web:#9A8E57
UConn Health Color Palette
The UConn Health primary color palette includes navy blue and white, as shown above in the UConn primary color palette. UConn Health also has a complete marketing color palette. Questions regarding the usages of these colors can be directed to brand@uconn.edu.
Download UConn Health color palette.
UConn Blue
CMYK:100 / 76 / 12 / 70
RGB:0 / 14 / 47
Web:#000E2F
Blue
CMYK:100 / 24 / 0 / 65
RGB:0 / 67 / 105
Web:#004369
Teal Grey
CMYK:39 / 0 / 9 / 23
RGB:120 / 175 / 187
Web:#79afba
Bright Teal
CMYK:57 / 0 / 24 / 0
RGB:99 / 199 / 201
Web:#64c7c9
Light Teal
CMYK:39 / 0 / 16 / 0
RGB:151 / 215 / 217
Web:#98d7d8
Yellow
CMYK:0 / 12 / 90 / 0
RGB:255 / 218 / 48
Web:#ffda30
Orange
CMYK:0 / 72 / 100 / 1
RGB:239 / 106 / 33
Web:#ee6921
Red
CMYK:18 / 96 / 92 / 8
RGB:190 / 45 / 45
Web:#be2d2d
Dark Grey
CMYK:54 / 41 / 38 / 4
RGB:126 / 134 / 140
Web:#7e868c
Light Grey
CMYK:26 / 19 / 18 / 0
RGB:189 / 192 / 195
Web:#bdc0c3
Primary Wordmark Color Options
The one-color option for UConn utilizes navy blue, black, or white when used on UConn blue or black. The one-color option for UConn Health utilizes navy blue, black, or white when used on a dark background.
Navy Blue
Black
White
Navy Blue
Black
White
The two-color option includes ‘UCONN’ in navy blue and ‘University of Connecticut’ in grey.
Navy blue and grey
Established and Personalized Wordmark Color Options
The one-color option for UConn utilizes navy blue, black, or white when used on UConn blue or black. The one-color option for UConn Health utilizes navy blue, black, or white when used on a dark background.
The two-color options include navy blue and grey, only as shown below.
